Privacy & Cookie Notice
Last updated: 12 September 2026
BA Packaging respects your privacy and is committed to protecting your personal data.
This Privacy & Cookie Notice explains how we collect, use, store and protect personal information when you visit our website, contact us, request a quotation, purchase products or otherwise interact with BA Packaging.
1. Who we are
BA Packaging is the trading name of:
BA Packaging B.V.
Registered in the Netherlands
KvK number: 42156602
Registered address: Anthonetta Kuijlstraat 49B, 3066 GS Rotterdam, The Netherlands
For the purposes of applicable data protection law, including the EU General Data Protection Regulation (“GDPR”), BA Packaging B.V. is the data controller responsible for your personal data.
For privacy-related questions or requests, contact:
Email: contact@bapackaging.eu
Website: bapackaging.eu
2. Personal data we may collect
Depending on how you interact with us, we may collect the following information.
Information you provide to us
This may include:
- your name;
- business or organisation name;
- job title;
- email address;
- telephone number;
- billing, delivery or business address;
- quotation and enquiry information;
- product specifications, artwork or packaging requirements;
- order, transaction and invoicing information;
- correspondence and communications with us; and
- any other information you choose to provide.
Information collected when you use our website
We may collect certain technical information such as:
- IP address;
- browser type and version;
- device type;
- operating system;
- pages viewed;
- referral source;
- approximate geographic location;
- dates and times of website visits; and
- cookie or consent preferences.
Some of this information is collected only where you have consented to the relevant cookies or similar technologies.
Information obtained from other sources
In the course of normal business-to-business activities, we may also receive professional contact information from public sources, business directories, social networks, referral partners or other legitimate business sources.
This may include your name, company, professional role and business contact details.
3. How and why we use your personal data
We process personal data only where we have a lawful basis for doing so.
| Purpose | Typical information used | Lawful basis |
|---|---|---|
| Responding to enquiries and quotation requests | Name, company, contact details, enquiry information | Legitimate interests and, where relevant, steps taken before entering into a contract |
| Supplying products and services | Contact, delivery, order and transaction information | Performance of a contract |
| Managing customer and supplier relationships | Business contact details and correspondence | Contract and legitimate interests |
| Processing payments, invoices and accounting records | Transaction, company, billing and financial information | Contract and legal obligation |
| Customer service and resolving issues | Contact information, order information and correspondence | Contract and legitimate interests |
| Improving our website and services | Technical and usage information | Consent where required and legitimate interests where permitted |
| Website security and fraud prevention | IP address, device and security information | Legitimate interests and legal obligations |
| Business-to-business marketing | Professional contact details and business interests | Legitimate interests or consent where consent is required |
| Complying with laws and regulatory requirements | Relevant business and transaction information | Legal obligation |
| Establishing or defending legal claims | Relevant records and correspondence | Legitimate interests and legal obligations |
Where we rely on legitimate interests, we consider whether our business interest is necessary and proportionate and whether your rights and interests override that interest.
You can object to processing based on legitimate interests in certain circumstances.
4. Marketing communications
We may contact existing or prospective business customers about BA Packaging products, services and commercial opportunities where permitted by applicable law.
Where consent is legally required, we will obtain it before sending marketing communications.
You may opt out of marketing communications at any time by:
- using the unsubscribe option contained in the communication; or
- contacting us at contact@bapackaging.eu.
Opting out of marketing does not affect communications necessary to manage an existing enquiry, quotation, order or business relationship.
5. How we share personal data
We do not disclose personal information unnecessarily.
We may share personal data with trusted service providers where required to operate our business, including providers of:
- website hosting and infrastructure;
- business email and communications;
- cloud file storage;
- customer relationship management systems;
- accounting and payment services;
- website analytics;
- marketing and communications tools;
- logistics, freight and delivery services;
- IT and cybersecurity services; and
- professional services such as accountants, lawyers and advisers.
These organisations may act as processors acting on our instructions or, in certain circumstances, as independent data controllers.
We may also disclose information where required by law, regulatory authorities, courts or law enforcement agencies.
If our business, assets or operations are sold, reorganised or transferred, relevant information may be disclosed to parties involved in that transaction subject to appropriate confidentiality and data protection safeguards.
6. International transfers
Some of the technology and service providers we use may process information outside the European Economic Area (“EEA”).
Where personal data is transferred outside the EEA to a country that has not been recognised as providing an adequate level of protection, we use appropriate safeguards where required.
These may include European Commission Standard Contractual Clauses or another legally recognised transfer mechanism.
You may contact us if you would like further information about the safeguards applicable to a particular international data transfer.
7. How long we keep personal data
We retain personal information only for as long as reasonably necessary for the purpose for which it was collected, including legal, accounting and regulatory requirements.
As a general guide:
- general enquiries that do not result in a customer relationship will normally be retained for up to 24 months;
- marketing information will normally be retained until you unsubscribe, object or your information is no longer relevant;
- customer and supplier relationship information will normally be retained for the duration of the relationship and for a reasonable period afterwards;
- invoices, transaction records and other records required for Dutch tax and accounting purposes will generally be retained for at least 7 years where legally required;
- legal or dispute-related information may be retained for as long as necessary to establish, exercise or defend legal claims; and
- cookie and consent records are retained for an appropriate period according to the purpose of the relevant technology.
We may retain anonymised information that can no longer identify an individual for statistical or analytical purposes.
8. Your data protection rights
Subject to applicable law, you may have the right to:
- request access to personal data we hold about you;
- request correction of inaccurate or incomplete personal data;
- request deletion of your personal data;
- request restriction of processing;
- object to processing based on legitimate interests;
- object at any time to processing for direct marketing;
- request transfer of certain personal data to you or another organisation;
- withdraw consent where processing is based on consent; and
- lodge a complaint with a data protection supervisory authority.
Withdrawal of consent does not affect the legality of processing carried out before consent was withdrawn.
To exercise your rights, contact: contact@bapackaging.eu
We may need to verify your identity before responding to a request.
You also have the right to make a complaint to the Dutch Data Protection Authority:
Autoriteit Persoonsgegevens (AP)
Netherlands
You may also contact the data protection authority in the EU or EEA country where you live, work or believe an infringement has occurred.
9. Security
We use reasonable technical and organisational measures designed to protect personal data against unauthorised access, loss, misuse, alteration or disclosure.
Access to personal information is limited to people and service providers who require it for legitimate business purposes.
However, no internet transmission or electronic storage system can be guaranteed to be completely secure.
Cookie Notice
10. What are cookies?
Cookies are small pieces of information stored on your computer, phone or other device when you visit a website.
Websites may also use similar technologies, including local storage, pixels, tags and scripts.
For simplicity, we refer to these technologies collectively as “cookies” in this notice.
11. How we use cookies
BA Packaging may use the following categories of cookies.
Strictly necessary cookies
These cookies are required for the website to operate correctly or to provide functionality requested by you.
They may include security, load balancing, session management and cookie-consent preference technologies.
These cookies cannot normally be disabled through our cookie preference tool because the website requires them to function.
Analytics cookies
Where enabled, analytics cookies help us understand how visitors use our website, such as which pages are visited and how visitors navigate the site.
We use analytics information to understand website performance and improve our website.
Where consent is required, analytics technologies will not be activated until you have given consent.
Marketing cookies
Where enabled, marketing cookies or similar technologies may be used to understand the effectiveness of advertising campaigns or interactions with marketing platforms.
These technologies may be provided by third parties and may allow those organisations to recognise your device across different websites or services.
Marketing technologies requiring consent will not be activated unless you have chosen to accept them.
12. Cookies currently used
The following table should contain the cookies and similar technologies currently operating on bapackaging.eu.
| Cookie / technology | Provider | Purpose | Category | Duration |
|---|---|---|---|---|
ba.consent (local storage) | BA Packaging | Stores your cookie preferences | Strictly necessary | Until cleared |
_ga | Google Analytics | Distinguishes visitors | Analytics | 2 years |
_ga_<id> | Google Analytics | Keeps session state | Analytics | 2 years |
| [Marketing cookie / pixel, if added] | [Provider] | Advertising measurement | Marketing | [duration] |
This table will be updated if the technologies used on our website change.
13. Your cookie choices
When you first visit our website, you are asked to choose how we use non-essential cookies.
You can:
Accept all cookies — allow necessary cookies and any optional analytics and marketing cookies shown in the consent interface.
Reject non-essential cookies — only cookies and technologies that are necessary for the website to operate will be used.
Manage preferences — choose which optional categories you want to allow.
Optional cookie categories are disabled unless you actively choose to enable them where consent is required.
Your decision will not prevent you from accessing the main content of our website.
14. Changing or withdrawing cookie consent
You can change your cookie preferences or withdraw consent at any time by selecting Cookie Settings in the footer of our website.
Withdrawing consent does not affect processing that occurred lawfully before consent was withdrawn.
You may also control or delete cookies using your browser settings. Blocking certain necessary technologies through your browser may affect some website functionality.
15. Third-party websites
Our website may contain links to websites or services operated by other organisations, including social media platforms.
Those organisations operate under their own privacy and cookie policies.
BA Packaging is not responsible for the privacy practices of third-party websites that you choose to visit.
16. Automated decision-making
We do not currently use personal data collected through this website to make decisions about individuals based solely on automated processing that produce legal or similarly significant effects.
If this changes, we will update this notice and provide any information required by applicable data protection law.
17. Children
BA Packaging provides business-to-business products and services and our website is not intended for children.
We do not knowingly seek to collect personal data from children through the website.
18. Changes to this notice
We may update this Privacy & Cookie Notice periodically to reflect changes to our website, services, technology or legal obligations.
The current version will always be available on our website and the “Last updated” date at the top of this notice will indicate when it was most recently revised.
19. Contact us
For questions about this Privacy & Cookie Notice, the use of your personal information or your data protection rights, contact:
BA Packaging
Email: contact@bapackaging.eu
Website: bapackaging.eu
Registered address: Anthonetta Kuijlstraat 49B, 3066 GS Rotterdam, The Netherlands